Activities and projects allow student to master the introductory concepts of business. Each chapter contains a study guide with objective questions and activities for chapters 10-19.
Built around the National Marketing Education foundations and functions of marketing, this text focuses on professional development, customer service, and technology as the keys to success.
This work has been selected by scholars as being culturally important and is part of the knowledge base of civilization as we know it. This work is in the public domain in the United States of America, and possibly other nations.
Activities and projects allow students to master the introductory concepts of business. Each chapter contains a study guide with objective questions and activities.